Facebook Conversion API
The Facebook Conversion API sends conversion data directly from your server to Facebook, bypassing browser limitations and ad blockers. I implement CAPI alongside your pixel for comprehensive tracking that improves campaign performance and data accuracy.
Key Features
Why Choose This Service
Key benefits that drive real business results
Reliable data even with browser privacy features
Improved event matching for better optimization
Reduced data loss from ad blockers and iOS changes
Higher quality conversion data for campaigns
Future-proof tracking as privacy regulations evolve
Our Process
A systematic approach to delivering exceptional results
Integration Assessment
Evaluating your tech stack and best integration method
Server Configuration
Setting up server-side event transmission
Event Mapping
Mapping browser events to server-side events
Data Deduplication
Implementing proper deduplication to avoid double counting
Quality Testing
Verifying Event Match Quality scores
Ongoing Monitoring
Continuous monitoring and optimization of data quality